Technology is changing every aspect of our lives. Advertising is no different. It takes a particular and unique mind to be able to combine science and art in a way that seems effortless and awe-inspiring. Even more rare is the ability to understand the way engineering, big tech, advertising, and art intersect, and then merge those concentrations to create a product that revolutionizes the way brands and their customers relate.
Unit 9’s Creative Strategy Officer Gilles Boisselet is at the forefront of this revolution, and he continues to help mainstream brands get creative with technology. Unit 9 is an innovative…
Technology is changing at an incredible rate. In one instance a new app or VR program seems mind boggling and groundbreaking, only to be swiftly overshadowed by the emergence of more innovative tools and technologies.
It takes a unique mind to stay up to date on all of the latest innovations, and even more rare still, are those who are able to apply the newest technologies in unheard of ways and on a scale that will impact and influence the future use of technology as well as the development of new innovation.
Dan Phillips, the Executive Producer of Emerging Technology…
With numerous leading roles in films such as the multi-award winning drama Just One More Day and Awake for a Moment, and the hit crime series Deadly Women and Facing Evil, Australian actress Amanda Mitchell has carved out a prominent position for herself as an actress in both Hollywood and abroad. While her collective body of work reveals her as an exceedingly talented and versatile actress capable of taking on leading roles across genres, she’s definitely found a niche as a sought after detective in the acting world.
Mitchell admits, “I love playing strong roles, as they are a contrast…
Since childhood French director Olivier Philippe has been innovating new approaches to storytelling in digital media, television, advertising and other media formats. Over the years he has revolutionized the industry with his work, and he’s recently proven that it will take a whole lot more than a global pandemic to slow him down.
Olivier Philippe’s directorial credits span every medium, with many of his most renowned works in the realms of television and advertising. His work can be seen in some of the world’s most popular television series, such as “Top Chef” and the BBC’s “The Great British Bake Off,”…
From the 1939 version of “The Wizard of Oz,” the first ever film made in technicolor, to the 2000 dramedy “Oh Brother Where Art Thou?,” which was the first film to be completely digitally graded, there have been massive advances in the world of color grading over the past 80 years.
Though the techniques have advanced exponentially, the amount of women in the field still has something to be desired. …
Supercomputers perform compute-intensive tasks to help answer some of the most complex questions in the world. How did the cosmos evolve? When is the next earthquake expected? However, there is a ‘not-so-super side’ to supercomputing.
Supercomputers are mammoth machines infamous for excessive heat generation, energy consumption, and adding to the e-waste crisis. The energy used by a 1000 petaflop computer is enough to power San Francisco for a year. As the world gets ready for the grand launch of exascale computers in 2021, we need energy-efficient systems to be truly next-generational.
In such times, Jean-Marie Verdun, a supercomputing specialist with…
Today multi-award winning photographer Nilangana Banerjee, who’s best known throughout the industry by her nickname Olive, is renowned for her creative ability to capture photos that lead viewers to question societal standards. While her photos are undeniably captivating thanks to her stellar art direction, styling and composition, it is Olive’s use of the medium as a proponent for social change that separates her from others.
She says, “I am a strong believer of making art that delivers more than the aesthetic appeal to my audience. …
While catchy copy and an unforgettable tagline are necessary for a good advertisement, eye-catching images are the most powerful element in a campaign. Images are the first thing a viewer sees, and they can make or break a campaign.
When it comes to advertising photography, where multi-million dollar products are on the line, the images have to grab the viewer’s attention in an unforgettable way. Naturally, this places quite a bit of pressure on the photographer to deliver. …
Motion Graphics Designer in Focus: Emanuele Marani
Standing out in the modern motion graphics industry takes overflowing creativity, technical knowledge and skill as a storyteller, all qualities Italian motion graphics designer Emanuele Marani has in spades.
Last month Marani was recognized with a Bronze Cube Award from the ADC Awards, one of the world’s most coveted and longest running awards ceremonies in the creative industry, for his work as the motion graphics designer behind the opening title for “The Morning Show.”
The hit Apple TV series “The Morning Show,” which has been nominated for three Golden Globe Awards and stars…
Producer Angel Cassani and Joel M. Gonzales Join Forces with Matte Pictures
Behind every successful film is a powerful production team. When it comes to creating talented teams, producer Angel Cassani is a proven master. One of Cassani’s most recent collaborations includes cofounding Matte Pictures with fellow producer and award-winning filmmaker Joel M. Gonzales.
“The most important quality for a producer is knowing how to choose the projects and the team members,” says Cassani. …
Portia Leigh
Portia is a journalist & poet from Los Angeles. You can find her work through №3 Magazine, ElephantJournal.com, Gypsyrich.com, Stillstoked.com and more.
